Experience

Design Director

BankMobile

2020 — Present

• Ally directly with product owners, executives, and business analysts to scope, define, document, and design consumer banking features and product enhancements
• Establish UX best-practices for design ideation, prototyping, and qualitative testing while managing communication protocol cadence with key stakeholders including white label partners
• Collaborate directly with engineering to ensure proposed design fidelity is achieved

Owner, Designer

Cashdollar Design

2014 — 2020

• Provide strategic process recommendations for crafting responsive digital experiences across multi-disciplinary teams
• Meld user and business goals when concepting, designing, and architecting front-end digital experiences
• Document content and functional design intentions via client-focused artifacts such as screen flow diagrams, wireframes, and clickable prototypes
• Clients include BankMobile, Happy Cog, eCity Interactive, RevZilla, Harvard Arts & Sciences, Physician's Office Resource

VP of Design

Happy Cog

January 2013 — September 2014

• Lead a digital design team of user experience designers in multiple locations
• Establish and mentor cross-discipline project teams, leading to better integrated content, design, and development practices
• Manage design services offering for clients such as Ben & Jerry’s, Papa John’s, Harvard, and Trek
• Contribute to the sales pipeline with meaningful new client opportunities that led to $700K in project revenue between 2013-14

Creative Director

February 2008 — January 2013

• Design website presences for such local, national, and international organizations as zappos.com, Georgetown University, The United States Holocaust Memorial Museum, Thomson Reuters, Mozilla Foundation, Pew Center for Arts & Heritage, and the Greater Philadelphia Tourism Marketing Corporation
• Hire, mentor, and manage internal design team as well as outside consultants

Associate Creative Director / Creative Director

TMX Interactive

October 2004 — March 2006 March 2006 — March 2008

• Define interactive marketing experiences for such national brands as LG Mobile, TIAA-CREF, Siemens, McNeil Pediatrics, Janssen Pharmaceuticals, Northwestern Mutual, GlaxoSmithKline, Eli Lilly, T.Rowe Price
• Direct and supervise the total creative output for all accounts from concept through final production
• Manage a team that includes art directors, interactive designers, animators, copywriters, and front-end developers
• Assist account team in resource planning, project scoping, and strategic direction
• Present design concepts and execution to clients, internal teams, and partners

Art Director

2002 — October 2004

• Lead a team that includes animators, copywriters, designers, and audio engineers
• Design and art direct interactive marketing communications for such clients as Verizon Wireless, SAP, EMC, Northwestern Mutual, GlaxoSmithKline, The Zales Corporation, Schering-Plough, Blockbuster, CVS, Drexel University, The Lauder Institute at University of Pennsylvania, BMG, Auxilium Pharmaceuticals, Earthlink, ScriptLogic
• Direct brainstorming and concept generation sessions
• Plan and direct custom photography shoots to meet project needs
• Resource and manage outside vendors such as voice over artists, models, illustrators